Marketing Specialist
Job Description
Join Mayo Clinic’s Marketing Team as a Strategic Marketing Specialist
Are you a passionate and experienced marketing professional looking to make a real impact? Mayo Clinic is seeking a dynamic Marketing Specialist to join our team and provide strategic guidance to our clients. In this role, you’ll play a pivotal part in developing and executing innovative marketing strategies that advance our mission and business objectives.
Your Impact: Building Brands and Driving Results
As a Marketing Specialist, you will collaborate closely with the Marketing Manager and/or Director to craft comprehensive marketing plans. You’ll be responsible for driving the implementation, monitoring, and measurement of marketing activities across various channels, including:
- Advertising
- Collateral Development
- Digital Marketing
- Content Creation and Assessment
- Event Management and Sponsorship
Your strong understanding of marketing principles, coupled with your critical thinking and strategic counseling abilities, will be essential in ensuring the success of our campaigns. You’ll be involved in competitive landscape assessments and contribute valuable recommendations.
Key Responsibilities: From Strategy to Execution
In this role, you will:
- Represent Mayo Clinic both internally and externally.
- Demonstrate excellent project management skills, managing projects from inception to completion.
- Proactively build and improve relationships with colleagues, leaders, and experts.
- Independently drive functional strategies forward to advance Mayo Clinic’s mission, strategic plan, and business goals.
- Build credibility with peers and internal stakeholders.
- Assess opportunities for improvements and demonstrate a willingness to adapt to change.
Mastering Email Marketing and Omni-Channel Strategies
A key focus of this role will be the strategic management of email marketing campaigns and acquisition strategies. You’ll be responsible for the creation, implementation, and performance analysis of targeted email communications. Your expertise in omni-channel delivery strategies will be vital in ensuring cohesive messaging across digital, print, and social media platforms. You will employ integrated marketing approaches to align campaign objectives with audience engagement, leveraging data-driven insights to optimize reach and effectiveness.
The Selection Process: A Modern Approach
As part of our selection process, you may be invited to participate in an OnDemand (pre-recorded) interview. This allows you to complete the interview at your convenience. You’ll have time to consider each question before responding, and you’ll have the opportunity to re-record your answer to ensure you present your best self. We value your interest in this role and look forward to learning more about you.
Important Information Regarding Sponsorship
Please note that this vacancy is not eligible for sponsorship. We will not sponsor or transfer visas for this position. Additionally, Mayo Clinic does not participate in the F-1 STEM OPT extension program.
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