Director, Field Marketing & Global Events

Join Kentik as Director of Field Marketing: Shape Our Global Event Strategy

Are you a passionate and strategic field marketing leader with a knack for driving revenue growth? Kentik, the network intelligence platform for modern infrastructure teams, is seeking a dynamic Director of Field Marketing to spearhead our global events and field marketing efforts.

At Kentik, we empower organizations to deliver applications and innovation at scale by demystifying complex network operations. Our platform provides real-time insights, unifying cloud, device, and flow data into actionable telemetry. Join our team of network experts and help us take our story to the world!

Your Mission:

As Director of Field Marketing, you’ll be at the heart of our global expansion, responsible for crafting and executing a world-class field marketing strategy that resonates across North America, EMEA, and APAC. You’ll collaborate closely with sales, revenue marketing, customer success, and channel teams to build impactful programs that generate pipeline, accelerate deals, and deepen customer relationships.

What You’ll Do:

• Develop and manage a global field marketing strategy aligned with business priorities, sales targets, and regional market dynamics.
• Own the planning and execution of a global portfolio of field programs, including trade shows, roadshows, partner events, customer forums, and executive briefings.
• Serve as a key marketing partner to global sales leadership, aligning closely with regional VPs and sales teams.
• Partner with product marketing, revenue marketing, and regional sales to create localized assets, messaging, experiences, and offers.
• Lead the strategy and execution for global industry events, ensuring cohesive brand presence, regional relevance, and strong ROI.
• Oversee field marketing budget globally, including planning, forecasting, regional allocations, ROI analysis, and optimization of program mix.
• Measure and report on the impact of field marketing programs, providing visibility into performance across pipeline, revenue, and customer engagement.
• Collaborate cross-functionally with the channel team to drive joint field marketing programs with key channel and technology partners globally.
• Optimize field marketing operations and processes: standardizing tools, templates, and workflows where possible.
• Stay ahead of industry trends and field marketing innovations; test new engagement strategies to scale global impact while deepening regional authenticity.

What You’ll Bring:

We value diverse backgrounds and experiences. If you meet most of the criteria below, we encourage you to apply!

• 8+ years of experience in B2B field marketing, with at least 3 years in a global or multi-region leadership role.
• Proven track record of building and scaling global field marketing programs that deliver measurable pipeline and revenue impact.
• Experience leading distributed teams and collaborating with sales and marketing stakeholders across time zones and cultures.
• Strong understanding of global and regional marketing dynamics, including localization, cultural considerations, and go-to-market variations.
• Demonstrated success with integrated campaign development, ABM, event strategy, and partner marketing in a SaaS or high-growth tech environment.
• Highly analytical with strong budget management and ROI reporting experience.
• Exceptional cross-functional collaboration, communication, and project management skills.
• Expertise with Salesforce, Marketo (or equivalent MAP), project management tools (e.g., Asana), and field engagement platforms.
• Comfortable operating in a fast-paced, ambiguous environment where agility, innovation, and execution are equally valued.

Note: This role is remote within the U.S., with a preference for candidates based on the East Coast.

Why Kentik?

Kentik is a fully remote company, offering a vibrant and collaborative global environment. We invest in our employees’ growth and success, providing opportunities to broaden your career alongside industry leaders.

Here’s what we offer:

• Competitive salary: $168,000 – $215,000 (commensurate with experience and location)
• Comprehensive benefits: 100% company-paid premiums for health, vision, and dental for you and your dependents.
• Health Reimbursement Account (HRA): $3,000 for an individual or $4,500 for a family.
• Generous time off: Open PTO, quarterly Wellness Day, and a minimum of 10 paid holidays.
• Financial security: 401(k) retirement account and stock options.
• Home office reimbursement: Set up your workspace for success.
• Paid family & medical leave

Join Our Team!

At Kentik, we believe in visibility and inclusivity. We are committed to creating a welcoming environment where everyone feels empowered to use their voice and contribute to our culture. We encourage applications from all backgrounds, especially those who are underrepresented in the technology industry.

Come as you are and help us build the future of network observability! If you require any accommodations during the interview process, please contact recruiting@kentik.com.