Marketing Associate

Job Title: Marketing Associate

A bit about us: 

We’re on a mission to change the tire industry — how it’s delivered and experienced.  A pioneer in the automotive e-commerce industry, we take pride in our extensive selection of top-name brands and 

budget-friendly options, ensuring our customers find the perfect tire to suit their needs. As a part of our growing and dynamic team, you’ll contribute to our commitment to exceptional service, innovation, and customer satisfaction. Embrace the opportunity to be a driving force behind one of the fastest-growing e-commerce companies in the US, and apply now!

A bit more about this role:

The Marketing Associate will report to the Marketing Operations Manager and provide hands-on support across brand reputation, promotions, website updates, creative projects, and campaign execution. You’ll also assist with customer research and competitor analysis to help the team improve marketing effectiveness.

You will work in an entrepreneurial environment where we constantly seek to learn what our customers need and develop better ways to serve them. 

Eligibility Requirements

• Education: BA degree or equivalent
• Availability to work full USA hour shift: 7 AM-4 PM EST 
• A minimum of 1 year of experience working as a marketing associate, marketing assistant, or similar role
• Strong analytical skills
• Fluent in speaking, reading, and writing English
• High-speed Wi-Fi connection 
• Must not have had any disciplinary actions regarding attendance, conduct, and/or performance in the past 90 days and must not be approaching such action

Responsibilities include, but are not limited to:

Provide support to the team in the following areas:

• Promotions & Rebates: Ensure promotions and rebates are correctly implemented on the website; verify accuracy of content, visuals, and data.
• Brand Reputation: Help track brand sentiment and reputation across review platforms and search results; coordinate internally to address issues and improve perception.
• Campaign Support: Assist in the setup and execution of email marketing and SMS marketing.
• Website Updates: Keep homepage and key pages updated with current promotional assets and messaging.
• Creative Coordination: Work with designers and contractors to produce assets for web, email, and social media.

Data Analysis and Customer Insights:Conduct user interviews and exploratory research to understand customer needs.Support audience segmentation by behavior, location, or other factors.Research competitors and identify content or messaging opportunities.

Attributes to success:

• An eye for sophisticated and professional design
• High degree of accuracy and attention to detail in all aspects of work
• You are data-driven
• Excellent presentation skills
• Comfort working in a dynamic environment
• Adaptability: processes and workflows may change as we look to improve both the customer experience and your experience as a member of the team

Desired skills & experience:

• Familiarity with digital marketing tools (e.g., Google Analytics)
• Ability to interpret marketing data and performance metrics
• Project management or coordination experience
• Experience with data analytics including collecting, analyzing, and acting on data
• Proficient use of computer programs including Google/Microsoft products,  web analytics, and Google marketing products
• You’re a great team member with a can-do attitude; you’re self-reflective