Senior Influencer Marketing Manager

Join Automattic as a Senior Influencer and Creator Manager!

Shape the Future of Influence at Automattic

Automattic, the driving force behind WordPress.com, WooCommerce, Tumblr, and many more beloved platforms, is seeking a passionate and experienced Senior Influencer and Creator Manager. In this pivotal role, you’ll lead the charge in crafting and evolving our influencer and social content strategy across all Automattic brands, ensuring our message resonates with audiences worldwide.

Imagine yourself as a dynamic force, blending the skills of a relationship architect, a strategic campaign leader, and a creative collaborator. You’ll be instrumental in managing influencer campaigns, working closely with our PR & Social Team to refine our content storytelling and build powerful partnerships for our brand’s social media channels.

What You’ll Do: A Day in the Life

This is more than just a job; it’s an opportunity to leave your mark on a global scale. Here’s a glimpse of what you’ll be doing:

• Strategize and Collaborate: Partner with our PR & Social and Influencer Marketing Teams to shape the workflow for partnered and influencer content across all Automattic social channels.
• Lead and Innovate: Set the strategic direction for the Automattic Influencer Program, managing outreach and cultivating relationships with key influencers.
• Curate Engaging Content: Collaborate with marketing and product teams to determine the “what,” “when,” and “why” behind our social media posts.
• Harness Storytelling and Trends: Use compelling storytelling and a keen eye for emerging trends to reach and engage diverse audiences.
• Design Impactful Campaigns: Develop and manage campaigns that support product launches, influencer growth, and enhance overall brand visibility.
• Build a Network of Influence: Discover, recruit, and nurture long-term relationships with influencers across platforms like YouTube, Instagram, TikTok, and LinkedIn. Cultivate a diverse network that spans community members, brand evangelists, and household names in social media.
• Craft Tailored Strategies: Develop brand-specific campaign strategies and creative briefs tailored to each business unit.
• Manage Campaigns End-to-End: Oversee contracts, timelines, content calendars, approvals, and payments with meticulous attention to detail.
• Analyze and Optimize: Track and report on engagement, conversions, CPA, and other KPIs to measure success and drive continuous improvement.
• Represent Automattic: Attend industry events like WordCamps and creator gatherings, collaborating with marketing teams to create social-first stories via influencers, all tailored to each brand.

Are You the Ideal Automattician?

Do you possess a deep understanding of how creators and social media platforms shape brand perception? Are you adept at identifying trends and transforming them into flexible, effective strategies? Are you a self-driven, assertive individual who thrives in a fast-paced, fully remote environment?

If you’re passionate about storytelling, excited to collaborate across teams, and eager to make a global impact, then we want to hear from you!

Compensation & Benefits

The salary range for this role is $100,000-$180,000 USD. We emphasize that salary ranges are global, regardless of location, and we pay in local currency. We are seeking exceptional candidates whose skills and qualities will contribute significantly to Automattic. Compensation will reflect the potential impact you can make, and in some cases, may exceed the stated range.

This isn’t your typical work-from-home job. Automattic is a fully remote company with an open vacation policy. Learn more about our compensation philosophy and explore our comprehensive benefits package on our Benefits Page. Discover more about How We Hire and What We Expect from Ourselves. #LI-Remote

About Automattic: Democratizing the Web

For 20 years, we’ve been committed to making the web a better place. With over 1400 Automatticians in nearly every corner of the globe, speaking over a hundred languages, we’re united by a mission to democratize publishing, commerce, and messaging. We empower individuals and businesses to compete fairly, regardless of income, gender, politics, language, or location.

Automattic is proud to be an Open Source advocate, a Most Loved Company, and Disability Confident Committed. Learn more about our commitment to diversity, equity, and inclusion and our Employee Resource Groups.

If you require disability-related accommodations during the application or interview process, please fill out this form. We are committed to ensuring an accessible hiring process.

To learn about how we handle your data, please review our Privacy Policy. Track your application status and more at MyGreenhouse.

Automattic is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

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